Design that’s good for families

at scale.

We team up with designers, architects, schools, and startups to create family-ready spaces and services that elevate human potential.

WE WORK WITH

Innovators in schools, clinics, retail, hospitality, architecture + design firms, founders +

PROJECT

IMPACT

Carbon Zero

United Nations SDGs: Good Health & Wellbeing + Reduced Inequalities + Quality Education

Nature connection for urban preschoolers →

Macaulay Centre for Children

United Nations SDGs: Quality Education + Peace, Justice & Strong Institutions

United Nations SDGs: Industry, Innovation, & Infrastructure + Sustainable Cities & Communities

United Nations SDGs: Industry, Innovation, & Infrastructure + Sustainable Cities & Communities

Inviting a community to (re)imagine their future →

Warren Park Ratepayers Association

Carbon Zero

United Nations SDGs: Sustainable Cities & Communities

Toronto’s hidden potential in starter Homes: 18 Laidlaw →

Private Client

WHAT WE DO BEST

Montessori-informed • Ecological by default • Co-created solutions • Evidence-led • Inclusive by design

  • ✷ Stakeholder interviews & insight maps ✷ Family journey audits ✷ ROI framing

  • ✷ Layouts, wayfinding, fixtures ✷ Rituals, scripts & staff enablement ✷ Prototyping & visualization

  • ✷ On-site activations and challenges ✷ Partnership models & playbooks ✷ Training & handover

  • ✷ KPI design: dwell, NPS, conversion ✷ Learning & well-being outcomes ✷ Case studies & investor decks

OUR TEAM


  • Strategic Designer

    When environments honour children as capable contributors, all of society benefits — stress goes down, agency and cooperation goes up, and the return on investment is clear. That’s what drives me to find simple, family-ready responses to complex ambitions.

    Clients + Collaborations:

    Bueno Market • Etsy • University of Waterloo • Leapfrog • Kik • 360PI • World Bank +


  • Design + Marketing Strategist

    I’ve learned that when experiences balance elegance with the rhythms of daily family life, people not only feel seen — they connect to brands and spaces become treasured places. That’s why I focus on creating interiors and interactions where both form and function serve human potential and drive real organizational results.

    Clients + Collaborations:

    CICB • Sobeys • Freshco • Shoppers +

JOURNAL

Montessori as a Strategic Design Lens for the Built Environment

Montessori is often understood as a method of teaching, but its real power lies in how it reframes environments. By honouring children as capable contributors, Montessori principles point us toward spaces that encourage autonomy, cooperation, and grace. When applied beyond the classroom — into condos, clinics, and city streets — this approach becomes a strategic design tool for resilience and human flourishing.

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The Family Dividend: Why Designing for Children Strengthens Cities and Businesses

Families are often seen as a “special interest group” in urban and commercial planning. In reality, they are a bellwether: when children and parents can move easily, feel welcomed, and find spaces that support daily rituals, everyone benefits. Designing with families in mind doesn’t just create happier communities — it drives measurable returns in loyalty, dwell time, and long-term sustainability.

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Climate-Ready Schools, Clinics, and Condos: Preparing Communities for What’s Next

Climate adaptation can feel abstract until you see its effects through the eyes of a child. Rising heat, poor air quality, and shrinking green space directly impact how children learn, play, and grow. Designing climate-ready schools, clinics, and homes isn’t just environmental responsibility — it’s an investment in healthier families, stronger communities, and future-proofed assets.

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From Complexity to Clarity: How Sprints Turn Big Ideas into Actionable Change

Cities, schools, and brands face overwhelming challenges: climate shifts, shifting demographics, and rising expectations for inclusivity. Too often, bold visions stall under the weight of complexity. The answer isn’t bigger committees or endless planning cycles — it’s small, strategic sprints. By testing big ideas in manageable steps, organizations can reduce risk, accelerate learning, and prove what works before scaling.

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